Practical luxury is the new norm in Indian realty

Township Projects in Mumbai | Hiranandani Communities

Practical luxury is the new norm in Indian realty
Hiranandani Communities | 23 April,2018

Practical Luxury

Nowadays, luxury is usually associated with a sense of indulgence, exclusivity, quality and refinement. A new trend has emerged in the Indian real estate market known as ‘Practical Luxury’. There is a shift from the loud and extravagant display of your wealth to classy expressions of modest elegance. The consumers are looking for projects which offer practical luxury.

Biophilic design - An important concept of practical luxury

Biophilia focuses on the human’s innate attraction to nature and natural processes. Biophilic design is of great importance to our health and well-being in the built environment. The biophilic design uses these ideas as principles to create human-centered approach. The practical luxury projects have a deep connection to the surrounding landscape. It is carried through into materials, patterns and palette and the concept of encompassing outdoor living into the interiors. The developers have started embracing a different approach such as well-defined elevations, glass facades to give a luxury feel to its customers by incorporating innovation and new experiences which are in line with the demands of the customers.

Luxury, these days is considered as an indulgence rather than a necessity. The consumers are today looking for projects which offer practical luxury. The buyers are now being offered apartments which carry features such as swimming pools, recreational spaces, balconies with expansive views, game rooms, gymnasium, and recreational spaces.

Even with luxury, affordability remains a key factor. With features mentioned above, customers are ready to buy apartments that define luxury. Privacy has also become an important factor for the luxury home buyers. These days’ buyers are also looking for features which allow remote monitoring of their homes. They also expect the houses to have remotely control-air conditioners, automation to adjust light settings, and audio-video systems.

If you are looking for a luxurious property, Hiranandani Sands is a good option for investment. It is a landmark project designed by Hiranandani Communities that offers villa plots in Nagaon. You may then create your own villas that offer a luxurious lifestyle with the backdrop of verdant lush greens, beaches and amazing forts.

The luxury in the Indian property market is no longer related to the best of the lifestyle amenities on offer alone. It’s much more than that. The definition of luxury has certainly changed in accordance with expectancies of the consumers.